Friday, 18 October 2019


P as Promotion

This element closely associated with the activities of specialists of marketing and PR, as a series of actions taken to inform the customer about the appearance of the product and persuading him to buy. The promotion is here understood as a series of marketing activities from advertising, the promotions personal and complementary to the image activities.


From the customer's perspective, the promotion can be applied to market communication. Thanks for that the customer gets information about the product and its manufacturer.